Monthly Sends define how many Direct Messages (DMs) you can send in a calendar month. Your allowance depends on the plan you’re on.
Monthly send limits by plan
Free — 1,500 DMs/month
Lite — 7,500 DMs/month
Boost — 40,000 DMs/month
Max — 400,000 DMs/month ReplyRush - Instagram DM Automation
For full plan details or to upgrade, see the pricing page. ReplyRush - Instagram DM Automation
When does the counter reset?
The monthly counter resets at 00:00 on the 1st day of each month (based on your account’s timezone). If your local timezone doesn’t match what you expect, adjust it in your account settings or contact support.
What happens if I hit the limit?
Auto DMs pause until your allowance resets on the 1st.
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To avoid interruptions, you can:
Upgrade your plan for a higher monthly limit. ReplyRush - Instagram DM Automation
Buy Pay-As-You-Go DM Credits (they never expire) to keep sending immediately.
Tips to stay on track
Keep an eye on usage from your dashboard.
If you’re planning a big campaign or expecting a viral spike, top up with DM Credits in advance so you don’t stall mid-campaign.
Need help choosing a plan or topping up credits? Ping us at support@replyrush.com.